The Branding agency for B2B and Consumer Brands built to be remembered.

Strategic branding is the discipline of building a complete brand system, including positioning, architecture, naming, visual identity, verbal identity, asset library, and activation framework. Logo design is one deliverable inside that system. Most agencies skip the strategy and start with logo concepts, which is why so many brand projects look great at launch and start looking dated by year two. Strategic branding builds the operating system. Logo design alone builds a single artifact.

Our standard full brand build runs 10 to 12 weeks across three phases: strategy and architecture (weeks 1-4), identity and asset systems (weeks 5-9), and activation and governance (weeks 10-12 and beyond). Smaller identity sprints take 6 to 8 weeks. Brand strategy consultations can be completed in 2 to 3 weeks. Enterprise rebrands typically take 12 weeks or more depending on scope, market count, and language coverage.

We measure branding success through three signals: brand recall in target buyer segments (qualitative interviews 90 days post-launch), internal team adoption (tracked through asset library usage and template downloads), and category positioning shifts (measured through competitive perception studies and AI engine recommendation share). Branding outcomes are inherently qualitative in the first 90 days and quantitative by year two. We report on both, every quarter.

A full brand build includes brand strategy, brand architecture, naming where required, visual identity (logo, typography, color, iconography, imagery direction), verbal identity (tone of voice, messaging frameworks, naming conventions), brand guidelines, asset library setup, template systems (decks, social, email, sales collateral), packaging direction where applicable, launch planning, internal team training, and 90 days of post-launch governance support. All four pillars (strategy, identity, assets, activation) in one integrated project.

Our brand strategy consultation is €2,500 one-time and includes two strategy sessions plus a recommendation memo. Identity sprint projects start at €8,000 and run 6 to 8 weeks. Full brand build projects start at €12,000 and run 10 to 12 weeks. Enterprise rebrands and multi-brand portfolios are quoted custom. All engagements are project-based with locked scope, no setup fees, and no 12-month contracts.

Yes, multilingual brand work is our specialty. We execute native brand identity in German, Dutch, French, English, Spanish, and Italian, with locale-specific cultural adaptation, not just translation. AI engines, buyers, and search algorithms all read locale-specific brand signals differently. DACH (Germany, Switzerland, Austria) and Benelux are our strongest geographic specialties, with Frankfurt operational presence. Translation isn't branding. Adaptation is.

Start with the consultation. The €2,500 brand strategy consultation gives you a competitive landscape analysis, a strategic positioning summary, and a recommendation memo on what to scope first. Most brands move from consultation to identity sprint or full brand build once they see exactly where their brand gaps are. The consultation is the front door, not a separate product. Buyers who skip it usually scope too much or too little, both of which waste budget.

Branding builds a brand system from scratch, typically for new ventures, product launches, or category entries. Rebranding evolves or replaces an existing brand system, typically for repositioning, expansion, or post-merger integration. The discipline and the deliverables overlap significantly, but rebranding adds complexity: existing brand equity to preserve or shed, migration planning across owned channels, internal team change management, and customer perception transitions. We do both, but rebranding engagements typically run 2 to 4 weeks longer than equivalent-scope branding projects.