The website development agency for brands that need the right platform, not just a website.

Strategic website development across WordPress, Shopify, Webflow, Squarespace, and custom React or Next.js builds. For B2B, SaaS, D2C, FMCG, and consumer brands across DACH, Benelux, Europe, the US, the UK, India, and Singapore. Built by operators who've shipped 130+ websites across 8 markets.

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What is Website Development at UnFoldMart?

UnFoldMart is a strategic web development studio for B2B and consumer brands. We combine platform strategy, UX and design, production-grade development, and technical SEO into one integrated practice across WordPress, Shopify, Webflow, Squarespace, and custom React or Next.js builds. Built for sites that fit the business, not the other way around.

Since 2021, we've shipped 130+ websites across 8 global markets, for ambitious B2B, SaaS, D2C, FMCG, and consumer brands building serious digital infrastructure.

Strategic web development works across four pillars:

01
Strategy and Platform Selection

Buyer research, content architecture, and platform recommendation. Most agencies sell their specialty. We recommend the platform that fits, WordPress, Shopify, Webflow, Squarespace, or custom React and Next.js.

02
Design and UX

UX research, wireframing, conversion architecture, visual design, and accessibility. Built for first-time visitors, returning buyers, and the marketing team editing the CMS at 11 PM on a Tuesday.

03
Development and Build

Production-grade development on the chosen platform. Clean code, scalable structure, CMS setup, semantic markup, and editorial flexibility your team can actually use. Built to survive team handoffs.

04
Performance, SEO, and Launch

Core Web Vitals, schema markup, technical SEO, AI engine readiness (llms.txt, citation-ready content), 301 redirects for migrations, QA, deployment, and team training. Built for Google and AI engines from day one.

Websites built on the right platform, Shipped to scale.

Strategic web development across WordPress, Shopify, Webflow, Squarespace, and custom React or Next.js for ambitious B2B, SaaS, D2C, and consumer brands across DACH, Europe, the US, the UK, and beyond. Each one built on the platform that actually fits the business.

Our Website development process

A 6 to 10 week website development engagement, structured across four steps. Built for brands that need a working, scalable, SEO-ready site on the right platform, not a beautiful artifact that fails at staging.

Discover and recommend

Stakeholder interviews, buyer audience research, competitive site audit, content inventory, and platform recommendation. We lock the strategic direction, content scope, CMS requirements, and the platform that actually fits the business, whether that's WordPress, Shopify, Webflow, Squarespace, or custom React or Next.js. You receive a discovery brief, sitemap, content matrix, and platform recommendation memo before any design work begins.

Strategy decides everything downstream. Skip it and the site won't ship on scope.

Design

UX wireframing, conversion architecture, visual design in Figma, design system creation, and copywriting (or copy editing if you bring your own). Two rounds of design revision per page. Final design files mapped directly to the chosen platform's component structure for zero-drift handoff to development.

This is what your team and your buyers will live with. It has to work in practice, not just in the design file.

Develop

Production-grade development on the chosen platform with clean code architecture, CMS setup, reusable components, semantic markup, schema markup, technical SEO foundations, mobile-first responsive build, and accessibility compliance. Weekly demos and live staging links throughout. You see the site take shape, not a final reveal at the end.

This is where most agencies cut corners. We don't.

Launch and migrate

QA across browsers and devices, Core Web Vitals optimization, technical SEO audit, 301 redirect mapping (critical for migrations from existing platforms), schema markup validation, deployment, post-launch monitoring, and 60-minute team training session. Your team leaves the launch call knowing exactly how to edit the platform's CMS.

The launch isn't the end of the engagement. It's the start of how your team operates the site.

industries we know inside-out

Eight verticals where we've ranked brands across DACH, Benelux, the EU, the US, the UK, and India. Specialized enough to know the buyer journey. Versatile enough to scale across markets.

Saas & B2B Software
Professional services
eCommerce & D2C
Manufacturing & Industrial
Healthcare & MedTech
Logistics & supply chain
FinTech & Financial services
Real estate & PropTech

UnFoldMart vs Other web development agencies

Six dimensions buyers should evaluate when hiring a web development agency. Here's where we stand on each, and where most agencies don't.

Other Agencies
strategy
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Strategy-led with platform recommendation. Every engagement starts with discovery, then recommends the platform that actually fits, before any design or development work begins.
Platform-led specialty. Most agencies recommend the platform they specialize in, regardless of whether it fits the business.
Who delivers
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Senior web operators ship the work. The person who pitched you is the person executing on your account.
Junior developers and freelance assemblers route the work through senior reviews. Platform architects rarely touch execution.
Platform expertise
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Production-grade builds across WordPress, Shopify, Webflow, Squarespace, and custom React or Next.js. Honest platform recommendation, not platform sales.
Single-platform specialty. WordPress shops recommend WordPress. Shopify partners recommend Shopify. Webflow agencies recommend Webflow. The platform fits the agency, not the business.
Build quality
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Production-grade development with clean code architecture, scalable structure, semantic markup, and editorial flexibility your team actually uses, on whichever platform fits.
Template installs with custom skinning. Or one-off layouts that break the moment your marketing team tries to edit them.
Performance and SEO
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Core Web Vitals 90+ from day one. Schema markup, technical SEO foundations, and AI engine readiness (llms.txt, citation-ready content) built into every page, regardless of platform.
PageSpeed scores fixed after launch. SEO bolted on as a separate project. AI engine readiness not on the agency's radar.
Engagement model
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6 to 10 week project engagements with defined deliverables. Optional retainer for ongoing CRO, SEO, and iteration sprints.
Open-ended contracts with scope creep. Or one-off site projects with no support after handoff.

Transparent web Development Pricing

Project-based pricing. No setup fees, no scope creep, no surprises in week six. Every engagement starts with discovery and a platform recommendation, and the scope is locked before any design work begins.

Audit
Web development
€3,000
/One-time

A focused audit for brands deciding whether to migrate, rebuild, or refresh their site. Technical audit of the current site, platform recommendation, performance benchmark, and a 90-day roadmap.

Technical site audit (or migration audit if currently on WordPress, Squarespace, Wix, or any other platform)
Platform recommendation memo (WordPress, Shopify, Webflow, Squarespace, or custom React or Next.js)
Core Web Vitals and PageSpeed benchmark
CMS architecture and content scalability review
SEO and AI engine readiness audit
90-day prioritized roadmap

Book Audit
Starter
Starting from
€7,000
4 to 6 weeks

A focused web build for brands launching a small site or refreshing an existing one. Strategy, design, development, and SEO foundations on the platform that fits, typically WordPress, Squarespace, or a focused Webflow build.

Discovery and content architecture (light)
Platform recommendation
UX wireframing and visual design (5-10 pages)
Production-grade development on the chosen platform
Technical SEO foundations and schema markup
Core Web Vitals optimization
1-locale execution
30-minute team training session
Start With Starter
Scale
Enterprise
Custom
10 to 16 weeks+

For multi-brand portfolios, multi-locale programs, custom React or Next.js applications, headless commerce, and enterprise sites at 50+ pages. Dedicated senior lead, native multilingual execution, and ongoing iteration retainer.

Everything in Growth
Custom React or Next.js development (if required)
Headless commerce architecture (if required)
Multi-brand or multi-region web architecture
Native multilingual execution (DE, NL, FR, EN, additional locales on request)
50+ pages with complex CMS or database structures
Dedicated senior web operator
Extended accessibility and performance engineering
Ongoing CRO, SEO, and iteration retainer
Quarterly site stewardship reviews
Talk To Us

Working with brands across 8 markets

Germany
4 active clients
Netherlands
3 active clients
Switzerland
2 active clients
United Kingdom
6 active clients
European Union
20 active clients
United States
10 active clients
Asia-Pacific
8 active clients

Testimonials

Their dedication and commitment to enhancing our social media presence made a significant difference. The team was easy to work with and delivered results that truly benefited our brand.

Adeesh Jain from HaldiramsAdeesh Jain

The team effectively understood my requirements and provided a well-suited digital strategy plan. Their knowledge of the subject matter was impressive, and they helped in executing strategies that aligned with our brand's needs.

Atul Gupta from BonvieAtul Gupta

The team was highly responsive, taking our inputs into consideration and truly understanding our vision. They delivered a complete marketing strategy that aligned perfectly with our brand's needs.

Nitin Yadav from SquareOpsNitin Yadav

Prompt responses, attention to detail, and a deep understanding of our requirements made the collaboration great. They were attentive, budget-conscious, and solution-driven, which added immense value to our social media projects.

Rohit Singhal from PowernoshRohit Singhal

UnFoldMart has been an absolute game-changer for us at Grest. Their PR expertise helped us position our refurbished iPhones as a premium and reliable choice in the market.

Shrey Sardana from GrestShrey Sardana

Exceptional 3D animation video with excellent graphics. The team displayed great teamwork and a deep understanding of customer needs, making the entire process efficient and effective. Their efforts exceeded expectations.

Vivek Seth from V-Flow TechVivek Seth

UnFoldMart is a great company to work with. The team is honest, professional, sincere and helpful. Always willing to go the extra mile to make things happen! They customised our Shopify and social media account. Looking forward to more projects in the future!

Syed from Aytrus SingaporeMohamed bin Syed Aledroos

Had a great experience working with UnFoldMart on a website project. The team was cooperative, clear with requirements, and open to feedback throughout the process. Communication was smooth, and the collaboration helped me gain valuable real-world experience. Highly recommended for anyone looking for a professional and supportive team.

Anmol Garg from HealicAnmol Garg

Frequently asked questions

The eight questions buyers ask before they book a website strategy call. Direct answers, specific numbers, no agency hedging.

Which platform should we use, WordPress, Shopify, Webflow, Squarespace, or custom development?

It depends on the business. WordPress is best for content-heavy sites with multi-author publishing, technical documentation, and 100+ page editorial scale. Shopify is best for eCommerce, D2C, and FMCG storefronts with native checkout, inventory, and payment infrastructure. Webflow is best for marketing sites, brand sites, and SaaS websites that need editorial flexibility plus design control. Squarespace is best for portfolios and simple small business sites with low maintenance needs. Custom React or Next.js is best for complex web applications, headless commerce, and enterprise platforms that need full control. The web development audit (€3,000) includes a platform recommendation memo with rationale for your specific business. Most agencies recommend the platform they specialize in. We recommend the one that actually fits.

How long does a website project take?

Our standard full production web build runs 6 to 10 weeks across four steps: discover and platform recommendation (weeks 1-1.5), design (weeks 2-3.5), develop (weeks 3.5-7.5), and launch and migrate (weeks 7.5-10). Starter builds on smaller platforms (WordPress brochure sites, Squarespace builds, focused Webflow projects) run 4 to 6 weeks. Enterprise builds and custom React or Next.js applications typically take 10 to 16 weeks depending on complexity. The audit can be completed in 2 to 3 weeks before any build commitment is made.

What's actually included in a full web build?

Our full production web build (Growth tier, from €18,000) includes discovery and content architecture, platform recommendation memo, UX wireframing, visual design (15 to 25 pages), production-grade development on the chosen platform, schema markup, technical SEO foundations, Core Web Vitals optimization, accessibility audit, mobile-first responsive build, AI engine readiness (llms.txt, citation-ready content), 1 or 2 locale execution, 60-minute team training, and 90 days of post-launch governance support. All four pillars (strategy, design, development, performance) in one integrated project, regardless of which platform we recommend. Most agencies sell three of those layers and upcharge for the rest. We include all four by default.

Can you migrate our existing site to a new platform?

Yes. Platform migrations are one of our core engagement types. We handle full content migration, 301 redirect mapping (the single most important migration deliverable for SEO preservation), CMS restructuring, schema markup re-implementation, performance optimization, and post-migration audit. We migrate from any platform (WordPress, Squarespace, Wix, Joomla, Drupal, custom legacy CMS) to any platform (WordPress, Shopify, Webflow, Squarespace, custom React or Next.js). Migration timeline is typically 6 to 10 weeks depending on the existing site's content volume and complexity. Every migration starts with a 30-minute consultation to scope the work honestly.

How much does a website project cost?

Our web development audit is €3,000 one-time and includes a technical site audit, platform recommendation, performance benchmark, and 90-day roadmap. Starter web build projects start at €7,000 and run 4 to 6 weeks for small WordPress, Squarespace, or focused Webflow builds. Full production web builds start at €18,000 and run 6 to 10 weeks for 15 to 25 page brand sites or eCommerce storefronts. Enterprise and custom development engagements are quoted custom. All projects are project-based with locked scope, no setup fees, and no 12-month contracts. Platform hosting fees are separate (Webflow CMS plan around $23/month, WordPress hosting $15-40/month, Shopify plans from $39/month).

Do you handle multilingual and multi-market websites?

Yes, multilingual web execution is one of our specialties. We build native multi-locale sites in German, Dutch, French, English, Spanish, and Italian across WordPress, Shopify, Webflow, and custom platforms, with locale-specific URL structures, hreflang implementation, GDPR and data residency handling per market, and culturally-adapted (not translated) content per locale. DACH (Germany, Switzerland, Austria) and Benelux are our strongest geographic specialties, with Frankfurt operational presence. Translation is the easy part. Adaptation to local data residency rules, regulatory compliance, and consumer reading patterns is the hard part. We handle both.

Do you do custom React or Next.js development, or only platform-based builds?

Both. For most buyers, a platform-based build (WordPress, Shopify, Webflow, or Squarespace) is the right choice because it gives the marketing team editorial flexibility without ongoing developer dependency. For some buyers, a custom React or Next.js build is the right choice, typically because they need headless commerce, complex web application functionality, custom integrations with internal systems, or full performance control beyond what platforms allow. Our Scale tier covers custom development, and it typically runs 10 to 16 weeks at custom pricing. The platform recommendation memo in our audit includes whether custom development is the right path or if a platform fits the requirements.

Do you build websites with AI engine visibility (AEO and GEO) in mind?

Yes. AI engine readiness is built into every website we ship, not bolted on as a separate project. This includes schema markup (Article, FAQPage, Organization, Product where relevant), llms.txt deployment for AI crawler discoverability, AI crawler allowlisting in robots.txt (GPTBot, ClaudeBot, PerplexityBot), citation-ready content architecture (clear answers in the first sentence of each section, structured headers, extractable data tables), and semantic HTML that AI engines parse correctly across WordPress, Shopify, Webflow, or custom builds. Most agencies in 2026 don't know what llms.txt is. Buyers asking AI engines about brands in your category should be able to find yours.

Ready to build a website on the platform that actually fits your business?

Get a website strategy call from a senior web operator. Discovery interview, platform recommendation (WordPress, Shopify, Webflow, Squarespace, or custom), performance benchmark, and a scope recommendation. All in one focused session.

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30-minute strategy call
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No sales pitch
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Actionable insights
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