B2B lead generation · Pune

Performance marketing agency in Pune

We run Google, LinkedIn and Meta campaigns for Pune businesses and report on what sales cares about: qualified leads, sales calls and pipeline.

Book a free 30-minute call

Free call · prices in euros

Illustration: leads that don’t fit your buyer profile drop out before they reach sales.

Short answer

For Pune companies, UnFoldMart runs paid campaigns that bring business enquiries. Our nearest office is in Gurugram, 1,157 km away.

With roughly 3.1 million residents (GeoNames), Pune is a business centre of Maharashtra. Sectors with a clear presence here: two-wheelers, with Bajaj Auto; vaccines, with Serum Institute of India; forging and engineering, with Bharat Forge. Places that shape business in Pune include Pune Airport, Savitribai Phule Pune University, Hinjewadi IT park. For B2B campaigns in Pune, that points to buyers in two-wheelers and in vaccines, reached in English and Marathi.

  • OfficeGurugram office, 1,157 km from the city centre (straight line)
  • Ad copyEnglish or Marathi
  • Local B2B sectorsTwo-wheelers, Vaccines, Forging and engineering
  • Clients in Pune we can nameNone yet

Google, LinkedIn or Meta in Pune?

Four ad platforms, aimed at the buyers that matter in Pune.

Google Ads

Keywords that Pune procurement teams type, starting with two-wheelers.

Search and call ads, keyword and negative lists, offline conversion import.

LinkedIn Ads

Decision-makers in vaccines and in forging and engineering across Maharashtra, targeted by role.

Lead-gen forms, account and job-title targeting.

Meta

Instant-form ads for Pune events, webinars and recruiting.

Instant-form lead ads, lookalike audiences, weekly creative tests.

Microsoft Advertising

Bing ads for Pune desktop searchers at work.

Search ads on Bing for the same keywords.

Each platform is open to advertisers in India; we publish no LinkedIn Ads figure yet.

Pune sectors and the campaigns that fit

Who buys B2B services in Pune, from official and company sources.

Two-wheelers

Bajaj Auto has its registered office in Akurdi, Pune.

Dealer-level lead generation is where we have published results (JSB Bajaj); in Pune the same approach fits dealers and service networks in two-wheelers.

Campaign idea: dealer lead campaigns, as for the Bajaj dealer JSB Bajaj

Source: Bajaj Auto ↗

Vaccines

The Serum Institute of India is based in Pune.

Vaccines marketing in Pune has strict rules on claims, so campaigns focus on partners, distributors and B2B buyers, with lead forms that ask only what sales needs.

Campaign idea: B2B partner and distributor campaigns

Source: Serum Institute of India ↗

Forging and engineering

Bharat Forge has its headquarters in Pune.

Tender-driven sectors like forging and engineering in Pune need long-cycle campaigns: content offers, retargeting and CRM tracking over months, not weeks.

Campaign idea: LinkedIn campaigns aimed at engineering buyers

Source: Bharat Forge ↗

  • Pune · Maharashtra: ad copy and landing pages in English or Marathi.
  • Campaign calls on IST with our Gurugram office, 1,157 km away.
  • Nearby markets we also cover: Mumbai (119 km), Hyderabad (503 km).

From a Pune buyer’s first ad to your CRM

Leads that do not match your buyer profile are filtered out along the way.

Fits your buyer profile
Drops out
01

Ad

Measured: cost per click
02

Landing page

Measured: conversion rate
03

Lead

Measured: cost per lead
04

Qualified

Measured: share of qualified leads
05

Sales call

Measured: calls booked
06

Pipeline

Measured: pipeline value

From ad to follow-up: the rules in India

Each step from ad to follow-up, with the rule that applies and its official source.

Ad wording

ASCI Code ↗

ASCI’s code sets what an ad may claim.

Tags and cookies

No EU-style cookie law ↗

Cookies are not regulated separately; the DPDP Act applies to personal data.

Lead form

DPDP Act 2023 and Rules 2025 ↗

Notice and consent duties apply from 13 May 2027; we build forms for them now.

Follow-up

DPDP Act 2023 ↗

Emails to Pune leads stay within the stated purpose.

Feedback loop

Qualified leads and deals go back to the ad platforms, within these rules, so the ads learn to find more buyers like them.

General information, not legal advice. Official pages opened 18 October 2026.

Results from our case studies

Every number is copied from a published case study.

All results
More leads
Lower cost per lead

Closest to Pune: JSB Bajaj, a Bajaj motorcycle dealer, where dealer-level Google and Meta campaigns brought 300+ high-quality leads a month. For companies such as Bajaj Auto in two-wheelers we would start from that playbook. These clients are outside Pune. Each line is copied from its case study.

The first 90 days, step by step

Roughly; exact timings are agreed on the first call, in IST.

Audit and plan
Weeks 1–2
Tracking and CRM
Weeks 2–3
Landing pages
Weeks 2–4
Launch campaigns
Weeks 4–6
Test and cut
Weeks 5–9
Scale what works
Weeks 9–13
Day 30 · Campaigns running

Landing pages for Pune offers published and measured.

Day 60 · Optimise

Weak keywords and audiences cut; budget moved to qualified leads.

Day 90 · Pipeline check

Cost per qualified lead and pipeline, reviewed with your sales team.

Local market

The Pune market up close

The local landmarks we plan Pune campaigns around.

  • Campaign calls on IST with our Gurugram office, 1,157 km away.
  • Airport

    Pune Airport ↗

    Pune Airport is run by the Airports Authority of India.

    Visiting buyers and partners reach Pune through here.

  • Talent

    Savitribai Phule Pune University ↗

    Savitribai Phule Pune University is one of the state’s large public universities.

    Hiring campaigns in Pune often target graduates from here.

  • Business district

    Hinjewadi IT park ↗

    The Rajiv Gandhi Infotech Park at Hinjewadi was developed by MIDC, the state’s industrial development corporation.

    LinkedIn and search ads can focus on this Pune business area.

Where we work fromDLF Epitome, DLF Cyber City, Gurugram 122002 · IST
Pune · 1,157 kmMumbai · 1,131 kmHyderabad · 1,243 kmAhmedabad · 757 kmOur Gurugram office

Distances run from the city centre (GeoNames) to our office address. Directions true, spacing compressed.

Facts about Pune

Population (GeoNames)
3,124,458
Region
Maharashtra
Languages
Marathi, Hindi, English
Time zone
IST (UTC+5:30)
Our office
Gurugram, 1,157 km
Other India cities with a page
Mumbai 119 km, Hyderabad 503 km, Ahmedabad 518 km, Bengaluru 735 km, Chennai 915 km

Figures from GeoNames; km measured from the city centre to our office address, or between our office addresses.

What performance marketing costs in Pune

Two parts, both agreed before we start. Details on our performance marketing page.

Part 1

Management fee

Quoted individually

Covers campaign work, landing pages and CRM hand-off for Pune.

Part 2

Ad budget

Set by you

You decide the spend; it never mixes with our fee.

Your quote

In euros

After a free 30-minute call, if it fits.

Book a free 30-minute call

Some of the 250+ brands we have worked with

Clients in India and abroad, across ads, web and brand work.

What our clients say

The team effectively understood my requirements and provided a well-suited digital strategy plan. Their knowledge of the subject matter was impressive, and they helped in executing strategies that aligned with our brand’s needs.

Atul Gupta

Founder, Bonvie Snacks

They were effective at translating our wellness brand positioning into both packaging and digital touchpoints.

Director, Somiro Healthcare

India · Packaging and web development

★★★★★ Clutch · May 2026

Questions about performance marketing in Pune

Short, direct answers before you book a call.

Where is your nearest office to Pune?

Our nearest office is in Gurugram, 1,157 km away. Campaigns are run remotely; calls are in English.

Yes; tracking in India is shaped by the DPDP Act rather than a cookie law.

Yes, within limits: emails to Pune leads stay within the stated purpose, as India’s DPDP Act requires.

For Pune, search ads catch buyers who already know what they need, and LinkedIn reaches teams in two-wheelers and in vaccines by job title. Meta works for events and simple offers.

Two parts: our monthly fee, quoted in euros after a free call, and the ad spend you decide, paid to the platforms and kept apart from our fee.

Weeks 1–4: audit, tracking, landing pages and launch. Weeks 5–9: test and cut. From week 9: more budget where Pune leads qualify, reviewed with your sales team.

We would start with two-wheelers, with dealer lead campaigns, as for the Bajaj dealer JSB Bajaj; then vaccines, with B2B partner and distributor campaigns; then forging and engineering, with LinkedIn campaigns aimed at engineering buyers.

No Pune client we can name yet; our case studies are from India and South Australia.

Get leads your sales team actually calls

Free, 30 minutes, no pitch: an honest look at your funnel.

  • 30-minute call
  • No sales pitch
  • Prices in euros